Paris – April 3rd 2014: Franklin & Marshall, the prestigious brand of casual and sportswear famous for its high quality Italian design, has chosen HiPay, part of the HiMedia Group dedicated to digital payments, to process Italian and International transactions on their newly re-designed website.
To handle the complexity of the different payment methods in use throughout Europe and the rest of the world through a single point of contact, Franklin & Marshall chose the support of HiPay, which already handles more than 10 million transactions every month. HiPay owns two European banking licenses: Payment Institution e Electronic Money Issuer. An additional guarantee and testimony of the reliability of the platform.
"Being able to offer all our customers around the world the opportunity to pay with the method that they consider "habitual" is certainly a big plus for our e-commerce site. For this reason we chose to collaborate with a solid partner like HiPay with a deep international expertise in the local payments" says Daniele Stella, IT Manager di Franklin&Marshall.
HiPay manages online payments for Franklin & Marshall in all countries where the store ships goods and has already processed payments in over 60 different nations, providing both local currencies and sensibility to local fraud issues.
HiPay has an extensive knowledge of the local payment preferences and purchasing habits in over 85 countries. HiPay analysis the principle payment methods available in each country and allows shoppers to choose the payment method they are most comfortable with such as Sofort in Germany or iDeal in The Netherlands while allowing the merchant to benefit from a single integration and simplified reconciliation.
As Bruno Gloaguen, Director Europe HiPay affirms: “Being chosen by a leading international brand like Franklin & Marshall is a strong confirmation that the effort we put into making an interface that responds to merchants needs has paid off. We listened closely to merchants needs in handling all phases related to the payment process".