The payment step, and consequently your payment page, is the most sensitive part the purchasing process. According to a Statista study on buying behavior, around 21% of buyers abandon their shopping carts when the payment process is too long or complex.
HiPay continues to innovate, announcing the launch of its HiPay for Shopify module: a payment solution that allows merchants with a Shopify shop to accept online payments in a simple and secure way.
What Is Shopify?
Although the last step in the buying journey, payment is a key component of your development strategy. Your payment partner must be able to assist you and work with your existing ecosystem.
The health crisis, and consequently the closure of a large number of physical stores, has democratized many purchasing processes where the different sales channels are complementary.