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Covid-19 and Retail, how to boost your in store traffic ?

March 2020 sounded the death knell for French brick and mortar stores. The lock-down began, and physical stores closed their doors until further notice.

The PSD2 Glossary

 

 

To begin with, the PSD2 refers to the Payment Services Directive 2, which enables secure electronic payments through strong account holder authentication for electronic transactions. It applies to the 28 countries of the European Economic Area and concerns all merchants who process their card payments via European purchasers.

In: PSD2

📖👩‍🏫 White Paper : 7 tips for optimizing your franchise network

You're running a franchise network and you are looking for new levers to grow your business ?

Magento 1 vs Magento 2, the key points to bear in mind

 

In: News

Data Lake vs Data Swamp: How to Get the Right Data

As an online retailer, you know how important data tracking is for your business. It’s one of the basic building blocks for business intelligence (BI). On its own, data is simply a set of figures, statistics, or facts. It doesn’t do a whole lot until it is gathered and analyzed so that it makes sense. This is where BI comes in: It refers to various tools, including software, reports, graphs, and charts to provide you with detailed information about your business. With this intelligence, you can make better decisions for your company.

There are several SAAS (Software as a Service) platforms that can give you data on consumer behavior, such as Google Analytics, MailChimp, and Amazon (if you are a reseller on the platform). With so many options available, it is easy to get caught up in gathering data using multiple tools.

In: Articles

Top 10 ecommerce trends for 2020

 
 
E-commerce continues to be a key part of the retail environment.
According to Statista :
  • In 2019, e-commerce sales made up 14.1% of total sales
  • Globally, the retail e-commerce market reached an incredible $3.5 trillion in 2019
  • The e-commerce share of total global retail sales is expecting to grow by 2% per year, to reach 22% in 2023

What are the main trends that will drive this expected growth ?

We have found the top 10 e-commerce trends for 2020

In: News